Thinking

Information is cheap now. Decisions aren’t.

Most of how a company runs was built to move information around. That job is done, so spend the time on the decision

Here's a thought experiment I've started running with leadership teams. Take last month's diary, every recurring meeting, every report, every update thread, and sort each one into two piles. In the first pile goes anything whose main job was to move information from one person to another: what happened, what's late, what the numbers say. In the second pile goes anything where a real decision got made, something that changed what somebody would do next.

I've yet to see a team where the first pile wasn't several times bigger than the second. Usually it isn't close. And that, in a sentence, is the problem with how most companies run in 2026: we've built an enormous machine for carrying information, and we've squeezed the decisions into whatever time is left over.

For a century, information was the scarce thing

It's worth remembering why that machine exists, because the people who built it weren't fools. For most of the history of management, the hardest thing about running a company was knowing what was going on inside it. If you ran a factory, a sales team or a regional office, the only way to find out how things stood was to ask people, in a room, or to get them to write it down and send it up the line.

So we built rituals around that scarcity. The weekly status meeting, the monthly department report, the board pack, the scorecard, the quarterly review; I went through the history of these in Why are you doing that?, and almost every one of them was designed before Slack, before Zoom and long before AI. They're all, at heart, information pipes. They exist so that what one person knows can reach the person who needs to know it.

When information is scarce, that's a perfectly sensible thing to spend time on. If the only way to discover that a key account is wobbling is for the account manager to say so on Monday, then you'd better have a Monday meeting.

That scarcity has flipped

What's changed over the last few years isn't subtle. Everything a team does now leaves a trail, and AI can read that trail, ask the missing questions, pull the answers together and write them up in seconds. Gathering an update from twelve people used to take a meeting and a lot of patience; now it takes a minute of each person's time, whenever suits them, and a machine to do the collating.

So information has gone from the most expensive thing in a company to one of the cheapest. You can know where things stand, all the time, without anyone preparing anything.

And here's the part I think most companies haven't really absorbed yet. When one thing gets cheap, something else becomes the bottleneck. When printing got cheap, attention became scarce. When information gets cheap, the scarce thing left is a good decision, made by the right person, at the right time, and actually acted on.

That's where I'd argue every bit of leadership time should now go, and it's the first thing we believe at Clearahead.

How you can tell you're still running on scarcity

Most companies are still spending their best people's hours as if information were the hard part. A few signs I see again and again:

  • The meeting ends on time and nothing has changed. Everyone has heard everyone else's update, and nobody is going to do anything differently on Tuesday.
  • Somebody's job is quietly "preparing the pack". Usually a senior somebody, who spends a day a month turning what's already known into slides.
  • Decisions wait for the meeting. A problem spotted on Tuesday sits until next Monday because that's when it "goes to the leadership team".
  • Chasing is a role. The COO, or the founder, spends a real chunk of the week asking people for updates they've half given already in three other places.
  • The board sees a story, not the truth. By the time numbers have been gathered, smoothed and presented, they describe last month as people would like to remember it.

None of these are signs of a badly run company. They're signs of a company running a model built for a world where finding things out was hard. I call the cost of all that the coordination tax, and for a growing business it's often the single biggest hidden drain on the leadership team's week.

Put the decision at the centre

If decisions are the scarce thing, then the whole way a company runs should be arranged around them, rather than around the movement of information. In practice I think that means three things.

First, information should flow without a meeting. People say what's changed when it changes, in a sentence, in their own words. Something else, and these days that something can be AI, files it in the right place and keeps the picture current. Nobody saves their news up for Monday, and nobody has to chase it.

Second, the decisions should come to the people who own them. Instead of a leadership team sitting through twelve updates to find the two things that need them, the two things should be put in front of them, with enough context to decide. Most decisions don't need a meeting at all; they need the right person, the facts and five minutes.

Third, the team should only get together when a decision genuinely needs them together. That's when a room, or a call, is worth every minute: a real trade-off, a disagreement worth having, a choice that changes the plan. Everything else is better done in writing, at a time that suits each person.

That's exactly how we've built Clearahead. People update their moves to AJ in a sentence as the work moves. AJ files it as evidence, keeps the current reality up to date all the way from the move to the goal, and every Monday writes This week from AJ: where you stand, what moved, what you learned, and up to three things that need you, each one with a button that takes the owner straight to the decision. You can read how the whole rhythm fits together in The operating model for the AI era, and there's a step-by-step guide in the weekly rhythm docs.

"But we need to talk to each other"

You do, and I'd never argue otherwise. The pushback I hear most often is that the Monday meeting is where the team bonds, where problems come out that wouldn't otherwise, where the founder gets a feel for the mood. I think that's partly true and mostly a sign of the problem.

If the only time problems surface is when someone's asked about them in front of their peers, then the information isn't flowing; it's being extracted. And if the team only feels like a team when it's sitting through status updates together, that's a bond built on a ritual nobody would choose if they were starting today.

Talk to each other about the things that are hard, the things you disagree on, and the things that need judgement. That's a far better use of a room full of expensive, capable people than reading out what's already written down somewhere.

What actually changes

When a team makes this shift, I've noticed the same few things happen. The leadership meeting either gets much shorter or disappears entirely, replaced by a short conversation about one or two decisions. The person who used to chase updates gets a day a week back, and usually spends it on the work they were hired for. Problems get caught on a Tuesday instead of the following Monday. And the board, or the investors, start reading the live picture instead of a curated one, which, after a slightly nervous start, nearly everyone ends up preferring.

The biggest change, though, is harder to measure. The conversation shifts from "what's happening?" to "what are we going to do about it?" That's the conversation a leadership team is actually there to have, and in most companies it's the one that never quite gets enough time.

Try it this week

Go back to those two piles. Pick one item from the information pile, the one that takes the most hours across the team, and ask whether it would survive if the information it carries were simply available, all the time, to anyone who needed it. If the answer's no, stop it for a month and see who misses it. I'd bet it's fewer people than you think.

Then take the time you've saved and spend it on the second pile. That's where the company actually moves. It's also why the vision behind Clearahead is a world where every company is aligned in real time: once information stops being the hard part, there's no excuse for a team to be out of date with itself, and every reason to spend its best hours deciding.

This is the first of seven beliefs behind Clearahead. The next one, Alignment beats activity, is about what you should be deciding once you've got the time back.

Alex Durston
Written by

Alex Durston

Founder, Clearahead

Alex built Clearahead to make it easier for teams to find what’s really stopping them from reaching their goals, and then clear it. If you want to talk any of this through, connect on LinkedIn or drop him a line. He reads everything.